The Rise of Industrial Real Estate: Why Rochester Is a Goldmine

[Mark Updegraff]

Alright, BP fam, let me break this down for you. Industrial real estate in Rochester, NY is hotter than ever. I’m working with local investors who are snapping up everything they can get their hands on, and honestly, I can’t blame them. Here’s why this market is so ripe:

1️⃣ Mom-and-Pop Sell-Offs at Huge Discounts
A lot of these properties have been in the same family for decades, but now the kids aren’t interested in taking over the business or the real estate. It’s creating incredible opportunities for investors to step in, often at steep discounts.

2️⃣ Off-Market Deals Are King
Most of the industrial deals I find never hit the open market. As a top bird dog in the area, I’m connecting buyers directly to end users, bypassing the traditional marketing process altogether. That means if you’re not working with me, you’re probably not even hearing about these opportunities.

3️⃣ E-Commerce and Supply Chains Are Driving Demand
We all know e-commerce is reshaping the game, and Rochester’s location gives it an edge. Easy access to NYC, Boston, and Toronto makes this region a logistics dream. Add in affordable space and a skilled workforce, and you’ve got a recipe for success.

4️⃣ Learning from My Clients
I’m watching my clients crush it with their industrial investments, and it’s inspiring me to grow my own portfolio. Seeing their success is a powerful motivator—and it’s giving me unique insights into what’s working (and what’s not) in this field.

If you’re sleeping on industrial real estate in smaller markets like Rochester, you’re missing out. The numbers don’t lie, and the opportunities are everywhere—if you know where to look.

💬 Let’s hear it:

• Are you seeing these same trends in your market?
• How do you approach finding off-market deals?
• Have you explored industrial properties, or is this still new territory for you?

Let’s talk shop! 🚀