Direct Mail/Online While Working Full Time

[Kenneth McCuistion]

Hi everyone,

I'm getting ready to jump into the world of house flipping and have a question on marketing. I would like to start my marketing through direct mail and Google Adwords. I've worked in client service and sales roles for years and understand the importance of rapid follow-up and picking up the phone when called. The problem is I will still be working my 9-5 which will severely restrict my ability to immediately follow-up with phone calls or online inquiries. 

Does anyone have best practices for managing a direct mail/online campaign while working full time? Thanks!

[Kenneth McCuistion]

@McKinley Crowley I wish I could answer all incoming calls during the day but I'm so loaded up with meetings that it isn't going to be consistent. Blocking time every evening and calling voicemails sounds like a good second best option. Same day follow-up would be easily achievable.

I've been "driving for dollars" and have a very manageable number of leads at the moment. I'm going to go to the local UPS store to get a mailbox this week and will begin sending letters. For now I'm going to handwrite them but I intend to hire out a service as the quantity of leads grow.