Skip to content
×
Pro Members Get
Full Access!
Get off the sidelines and take action in real estate investing with BiggerPockets Pro. Our comprehensive suite of tools and resources minimize mistakes, support informed decisions, and propel you to success.
Advanced networking features
Market and Deal Finder tools
Property analysis calculators
Landlord Command Center
ANNUAL Save 54%
$32.50 /mo
$390 billed annualy
MONTHLY
$69 /mo
billed monthly
7 day free trial. Cancel anytime
×
Take Your Forum Experience
to the Next Level
Create a free account and join over 3 million investors sharing
their journeys and helping each other succeed.
Use your real name
By signing up, you indicate that you agree to the BiggerPockets Terms & Conditions.
Already a member?  Login here
Marketing Your Property
All Forum Categories
Followed Discussions
Followed Categories
Followed People
Followed Locations
Market News & Data
General Info
Real Estate Strategies
Landlording & Rental Properties
Real Estate Professionals
Financial, Tax, & Legal
Real Estate Classifieds
Reviews & Feedback

Updated over 5 years ago on . Most recent reply

User Stats

90
Posts
89
Votes
Chris Turner
  • Cincinnati, OH
89
Votes |
90
Posts

Including family photo with direct mail?

Chris Turner
  • Cincinnati, OH
Posted

I have been using direct mail and I have heard (read) that people have suggested to insert a photo of yourself or maybe one with you and your family in hopes of making a more personal connection to increase your response rate.  I would like to try this however most of my direct mail pieces go to probate executors and I am not sure if it is a good idea. 

Has anyone had an increased response rate by including a picture of themselves sending direct mail to probate leads?  Or any other leads for that matter?

Was thinking about including a photo with myself and my kids and saying something about it in the post script.

Thoughts?

Most Popular Reply

User Stats

1,145
Posts
871
Votes
Mark Sewell
  • Investor
  • Houston, TX
871
Votes |
1,145
Posts
Mark Sewell
  • Investor
  • Houston, TX
Replied

I agree that a well written personalized letter does tend to resonate with many people, particularly older folks.

And my SEO buddy here is also spot-on.  They ARE going to scope you out online before they call.  Really that is where you would want to post the family photos, and so on.  They say that the 'about us' page is the second most visited page on most sites, so they want to see who you are and what you are about.  Mr. Noorden can share more about that. 

Loading replies...