Can anyone share their KPI's and luck with Direct Mail piece

[Chris Wolfe]

Is anyone having any luck with a direct mail piece that they could share?  I've way scaled up my mailings, and would like to get as much return as possible (obviously).  Does anyone have any images of what has been working well for them? 

Also what about mail to call ratio, call to lead, lead to close, etc.  Would anyone be willing to share their stats with the mail pieces they are using?  Currently, we are getting less than a half a percent on our direct mail.  Im hoping with a larger list, the targets will be less numb to everyone elses post cards.  Any thoughts/opinions/advice are welcome.

Thanks everyone!

-CW