Where to learn how to do Google adwords or PPC

[Gregory Hodges]

I would like to learn how to do Google adwords for wholesaling what is the best resource for learning how to do this?

[Angel-Ty L.]

@Gregory Hodges TBH I wouldn't spend anything on a udemy course or any course for that matter to learn PPC. Simple Fact is the information is LITERALLY out there for FREE. I was able to learn everything I know, all the strategies, the tips and tricks that courses won't address, and etc... from learning through any means that were available. I listen to nearly every single podcast episode  these guys have out (By far #1 paid search podcast), blog after blog after blog,  #ppcchat, and most importantly just being deep in the Adwords Trenches.

So here is the direction I went. I already had previous knowledge of paid media traffic so I was pretty familiar with Adwords. I studied and learned everything I needed to know to pass the Adwords cert exam, which is about 100 questions all about Adwords. I assume you can pass that within 2 weeks of diligent study. After that, I set up a super small Adwords operation that consisted of a Brand Campaign and retargeting with my own adwords management company, just to get familiar with the adwords interface and using the Adwords editor. After that, it was time to hit the ground running. 

From there you could start actively learning adwords with your business. What works for me and my clients is starting a with a super low budget due to the fact you prob will make a lot of mistakes and prob will end up having to spend quite of few coins in order to land that first conversion. Once you have everything dialed in Search Terms, CTR, CPA you can start increasing that budget more and more. 

Hope that helped :)

- Angel-Ty L.