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Updated almost 7 years ago, 01/13/2018
Speaking with Direct Mail Property Owners
I figured I would get a number of not-so-pleasant calls from property owners. However, I just received a call where I could tell the owner was upset that I sent him a letter. He asked for my last name - "since you know my last name" he said.
Would you give out that information to try and build rapport or just remove that property from future mailings?