To those that use the “YELLOW LETTER”

[Jonathan Rexford]

I am wanting some feedback from people that use this form of marketing. I have been using post cards and greeting cards for most of my marketing. Post cards have dismal results but the numbers are consistent. I am hearing all sorts of numbers like upwards of 10% call back from the Yellow Letter.
Fulfillment is what I am interested. I know there is the DIY and some people outsource. I don’t want to go back to my former fulfillment place. I also know there are places online that advertise this service. Kind of hard to put my hands on their throat if something goes wrong..HAHAHA.
What are your thoughts of a local print house? I provide the master copy, yellow pad and they run it off.

My grey pig letter is not doing well at all.
:mrgreen: