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Updated over 8 years ago on . Most recent reply

Personalized Direct Mail Intro Question
So I've decided specifically where I'd LIKE to start buying rentals, but, as expected, there's nothing for sale (and if it were on the market, it'd probably be overpriced anyway). Thus, my wife and I figured we would mail some/all of the owners of the small multi-family property (2-4) owners and see if they might want to sell.
The letters will be handwritten and concise. In the letters will be the typical phrasing like, "I am interested in buying your house..."
My question is more a multiple choice, but with the caveat of a "D: other" which you can fill in if it so pleases you. Which phrasing do you think would yield the best results (and why)
A. I am interested....
B. My wife and I are interested...
C. My husband and I are interested...
D. Other
I ran this by my investor friend and he recommended I go with a "my family is interested..." and to included a pic of the fam. (my 11mo and 2.5yr old kids are crazy cute btw).
So what do you all think?
Thanks!
Most Popular Reply

I would say any of those choices would be good for a letter. Since you are going the handwritten route, it is a good idea to make the letters feel like a one-on-one conversation with the recipient. Personal, yet informative.
Personally, I like the "My wife and I..." That gives it more of a family looking to buy, not a business. If that makes sense.
Keep us posted on what you decide to do!