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Updated over 7 years ago on . Most recent reply

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52
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2
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Jimmy Farag
  • Houston, TX
2
Votes |
52
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Yellow Letters Examples?

Jimmy Farag
  • Houston, TX
Posted

Hi all,

I was trying to find some yellow letters examples and the one I found says: "My name is XX, me and my husband XX, are interested to buy your house, please contact us at ...."

I didn't like this one much. I am thinking from the seller's point of view, that a couple is interested in buying the house and he calls, he finds an investor and/or realtor. Am i making sense here?

Anyone is using the above example? any success with it? Thoughts? Other examples?

Thank y'all

Most Popular Reply

User Stats

151
Posts
77
Votes
Tony Severino
  • Real Estate Coach
  • Highland, IN
77
Votes |
151
Posts
Tony Severino
  • Real Estate Coach
  • Highland, IN
Replied

Jimmy

We use that very same format that you mentioned. We get about a 21% response rate...

There is a difference between a seller who wants to sell and a seller who needs to sell.

Most of the callers will be a waste of time, however you will hit a home run every now and then.

We do a lot of marketing to expired listings, and on average we have to send 248 yellow letters to get 1 contract. It costs about 60 cents for a yellow letter,,, so I am spending about 150 bucks to get a house.. I can take that return on the 150 bucks...

Hope that helps.

Tony Severino

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