List Size

[Jared Greene]

Just wanted to get some advice on how small is to small a list to mail to. I will be starting my 3rd round in as many months to a list of 750 high equity owners. The plan is to mail to the same list of home owners every month until I get a deal. It is my understanding that the response rate will go up after every "touch". My fear is that my list is not big enough and I am just waisting time and money. But 750 is about the most mail I can handle right now. Would love to get some thoughts from you all. Thanks!

[Nathan Weaver]

@Jared Greene

In my experience, it's is the content of the letter that is more important than the number. I've received a 20% response on just 50 letters sometimes. I didn't find out how to do this on my own, I listened to the people that had burned thousands of dollars figuring this out. The most successful I've been is by sending yellow letters in a small "thank you note or wedding invitation" size envelope. I fold the yellow letter twice to make it a quarter of the size and it fits perfectly. Then I don't seal it, I just tuck the flap in. It looks more personal and gets more views. I use a font that looks handwritten on the outside for the envelope and letter.

Keep the letter simple. the goal is to get them to call not to explain your life story.

Hi Jared,

My wife and I area interested in buying your house on 123 Sesame St.

Please call me at (phone number)

Thanks,

Their are companies like that will find targeted list for homes based on your criteria and send this exact letter I'm describing for you. It is about a dollar per letter but it saves a huge amount of time. I know, I tried to make them myself to save money and it took me a whole day. I hope that helped. Good Luck.