Email and Text Marketing Campaign for Lease Option and Terms

[Larry N.]

Hi,

I've noticed that most FSBOs are not receptive in doing a lease option or terms type deal.

Some say don't use words like "lease option, lease purchase or rent to own" with sellers because a lot of sellers really don't understand and it may confuse them.

I've been unable to find sellers that will entertain doing a lease option or terms type deals.

I've heard that some use expired listings as a lead source but I've been unable to get a Realtor to provide any expired listings so I tried to contact the FSBOs directly on-line.

Not finding any sellers that will do creative deals like lease options or terms.  Am I using the wrong strategy for this market? Is this strategy mainly for a down market? Is there anyone else that is actually having real success with this strategy other than the people that are selling the real estate courses?

What sort of email message or text message could be used to get sellers that may be interested in doing a lease option or terms deal to raise their hand?

Thanks

[Will Sholy]

I have focused my marketing on LOs and have found Craigslist to be the best source to find sellers who consider creative deals. The best part is it's free. I have had issues with being blocked though so I recommend being careful how many emails you send per day, the message, and frequency.

 I spent thousands on direct mail with very little responses. To me, direct mail is not a good pairing for LOs. I am testing out some text messaging campaigns in my area to see how it work out. Ventura CA is probably not the best place to text blast though....