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Updated about 9 years ago on . Most recent reply

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423
Posts
135
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Marc M.
  • Contractor
  • Rockville, MD
135
Votes |
423
Posts

Advice on Yellow Letters for a Primary Residence

Marc M.
  • Contractor
  • Rockville, MD
Posted

Looking for some feedback on a yellow letter/postcard campaign I'm considering doing in a search for a primary residence. First off, I need to disclose that I'm an agent.  I suspect that this will automatically arouse suspicion that I'm fishing for listings, which couldn't be further from the truth.

My initial thought was to send out yellow letter/postcards saying that I was looking for a primary residence - this was so that people wouldn't think I was just going to submit a lowball offer as an investor but that I had a vested interest in the property.  However, given the expense I'd be going through, and the potential for good investments in the area, I don't want to miss an opportunity to potentially invest if a house doesn't suit my needs.  Not to mention that I can only live in one house at a time anyway.

However, I'm concerned that if things move along and I don't like a particular house and mention that I'm an investor, people will feel conned.  So then I was thinking that maybe I just send postcards/yellow letters that I buy houses and then try to turn that lead into a primary residence, though that puts me back at square one.

Thoughts?

Also, I'd like to hear though on whether I should do postcards on yellow letters.  I like postcards since they're much cheaper but I don't want to invest in something that won't yield results.

Thanks!

Most Popular Reply

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Curt Davis
Agent
Pro Member
  • Flipper/Rehabber
  • Memphis, TN
2,573
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5,028
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Curt Davis
Agent
Pro Member
  • Flipper/Rehabber
  • Memphis, TN
Replied

So you want to receive calls from people who want full price retail values?  I would not approach it this way.  Stick to the usual wording for these types of mailers and you will get calls.  

Good luck

  • Curt Davis

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