direct mail generates leads for agents and short sales, what to do?

[Curt Smith]

Hi Folks, What do folks do with the many leads one gets from a yellow letter/postcard campaign that have pretty houses and want full price? IE I'm not an Agent and can't have a fee agreement with an agent I pass these leads to. Same re when a short sale is needed.

How do you derive some financial benefit from the leads you can't get a yes on a low cash offer?

I already handle the low equity deals via subject 2 and lease option.

Seems like I have to give away with no assured benefit the short sale and agent sale leads?

[Ted Schmidt]

@Curt Smith

The way I do it is to post the lead on a website without the contact information. Set up email alerts so when a new lead comes in, it sends a message to your lead buyers that a new lead has arrived - they have a look and buy it.

-Ted