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Updated over 9 years ago on . Most recent reply
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Help! need to sell raw land!
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- Lender
- Greater LA/Orange County area, CA
- 3,548
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Here's my approach, which is dramatically different than others.
1) Clean it up and make a grand entrance with gated ranch arch and signage.
2) Get it on the map with publicity. Use it for events, political rallies, movies, etc.
3) Put signage in the roads as markers
4) Link it to famous people. For example, my ranch in San Diego was previously owned by a very famous (and wealthy) business man.
5) Have it professionally photographed with people enjoying the benefits of ranch life
6) Hire a publicity person to get press releases sent out coordinated with area events and it her announcements.
7) Hire a real estate agent linked to celebrities and high profile people. Interview those who understand buyers who value privacy
I could go on.