Social media (facebook, instagram..)

[Greg Stetz]

Besides the BP forums, how can the major social media sites such as instagram, facebook, twitter, linkedin etc... be of use to a real estate professional or real estate investor? Any success stories or strategies that would increase deal flow?

[Catherine Emert]

Social media is tricky in my honest opinion. I have found more success in posting about real life through our social media than I do about specific properties. Our market prices are high and tend to leave a negative impression on some people. As a company we try to share about events that are local, about happy clients, etc. I am still adapting to what to post and who my target audience is but I feel sharing real life happenings, what you do for your clients to set yourself apart, great experiences and such leaves a lasting impression more so than advertising properties. Be you and be genuine!