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Updated over 9 years ago,
Buy an old site for easier rankings
Here is a strategy you should consider when building a new website.
Look for sites that are no longer registered and put your site on it.
I was looking into "We buy Houses in Port St Lucie" in google and clicking through the results. I noticed that a youtube site was ranked number 3. In the youtube video and in the description the referenced a website. I went to the website and it was not registered. I bought the domain, [REMOVED] and built a new site on weebly for free.
I will get their traffic for free and it will be easier for me to get the site ranked because it has some links and had a we buy houses site up until last year.
Another place to find great domains is godaddy auctions. You want to find domains that are at least 3 years old and have the word homes or houses in the domain. Then check archive.org to see what the old site looked like. If you like and it is a relevant site, buy it and put it to use.