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Updated over 8 years ago on . Most recent reply
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Investing in rural area
I'm about to send out my first set of direct mail hello letters and put out my bandit signs. I live in Garland but since the Dallas area is so competitive for Wholesalers I've decided to focus in more rural areas.
So my question is, are there Buyers interested in country properties? In areas such as Royse City, Caddo Mills, Greenville, etc.....
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There are buyers everywhere. Even in rural areas.
I would highly recommend that before you spend money on marketing campaigns you identify WHO is your target market so you can target the appropriate sellers.
Rural buyers can be :
- Young couple from the same rural community (you'd need to find extra cheap properties, can probably pull off selling a "fixer upper" w/o doing any work on it.
- Mature professionals that want to leave the city hustle and live in a quite country setting. These buyers will require nicer properties with some land but not too much of it. It will probably need to be within 1-1.5 drive from the major employment areas in the metro (think Celina, Melissa, Murphy...)
- Wealthy buyers that are looking for a country house where they can spend the weekends. These buyers look for higher end properties with plenty of acreage around. Preferably near or on a lake (Lake Lavon, Lake Dallas... ) .
- and more...
Once you define your target buyer you can derive your target seller and have a laser focused marketing campaign vs. casting a wide (and expensive) net.
Good luck!