Marketing

[Gary Threadgill]

Hey Bp,

Im stating my direct mailing campaign and i was wondering which method do you think is more effective putting together my mailing list by myself or using a company to compile the list for me.

any suggestions would be greatly appreciated

thanks

[Dev Horn]

What is your budget? Based upon that, we'll know how many pieces you can afford to mail. Based on that, we'll know the size of the list you need (important if you are buying the list). We like Listsource.com, which is the online site for CoreLogic. They collect primary data from courthouses, mortgage companies, etc. and they cross-reference that data which allows you to pull records - for example - of only absentee owners with 40% or more equity, etc.

FYI -You might enjoy this free REI education video: Creating Campaigns that Fit Your Budget.