Automating my business while saving money!

[Ethan Summers]

Most real estate investors and realtors fear the hang up or are not able to locate correct phone numbers for the sellers they are looking for. This leads to them paying crazy amounts of money in direct mail just to get a deal. When i first started investing in real estate this was a huge problem dumping money into direct mail and not seeing a great return on my investment. That’s when my business partner and I began skip tracing phone numbers manually for potential sellers that were on our direct mail list and calling them directly. I then set followup sequences inside of my CRM which notifies me when it's time to give a cold lead a ring again.I've seen my response rate go from a 1-2% with direct mail alone, to around a 4-7% increase when i added cold calling.The beautiful thing is this entire process is now outsourced and it makes my business more profitable and gives me more time during the day. Are you ringing potential sellers directly? Though it can be time consuming it works wonders. Feel free to comment and tell any crazy cold call stories I tend to get a good laugh out of them. Also any questions you may have i’d love to help where I can. 

[Ethan Summers]

@Andrew Newlon thank you very much!  I usually start by informing them we are a group of investors and have purchased near their home in the past few weeks and i ask if they've "ever" considered selling their home. You have about 30 seconds to make them care about what you have to say! I do encourage my cold callers to actually have a conversation with the potential seller instead of sounding like they are reading off of a script!!