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Updated over 9 years ago on . Most recent reply

Account Closed
  • Little Neck, NY
1
Votes |
18
Posts

Best areas to spend marketing dollars???

Account Closed
  • Little Neck, NY
Posted

Hello all! I just joined PB, and this is my very first post. I am based out of NY, but may relocate to Florida very soon. I am a newbie here, just getting my feet wet and not far from start my marketing campaign, but I have a few questions first. One has to do with location and competition, and 'marketing risk' vs 'reward'. I could be very wrong about this, but I think that Florida is, and will be a gold mine for years to come, because of the probate, and out of state homeowners are so saturated in the state. I hear some of the guru's speak about algorithms and various methods as a way of determining the best areas to market in ('best' meaning dollar wise), and that kind of stuff fascinates me, and I would love to know if there is a way for me to find this stuff out? ...I know it's all about testing the market myself and seeing what works, and I plan to, but I would love to be able to crunch numbers and see which part of the lake 'possibly' has the best fishing spots before I drop my line in. ...Sorry for the long winded post, but any comment will be appreciated. Negative or otherwise. I am hear to learn. ...By all means fire away. 

Thanks.  :)

Most Popular Reply

User Stats

216
Posts
86
Votes
Eric Odum
  • Commercial Real Estate Broker
  • Tampa, FL
86
Votes |
216
Posts
Eric Odum
  • Commercial Real Estate Broker
  • Tampa, FL
Replied

Jax

Orlando

Tampa

in that order.  Ask me a month from now and the order might change.  I like Jax.  I am studying it quite a bit.  It lacks a lot of the intensive institutional real estate pressures that S Fl and to a lessor degree Orlando and Tampa face (remember...the hedge funds dumped billions in the Tampa market when it was in the toilet.  Prices turned on a dime and haven't looked back since).  Jax, like Tampa, has some big dollar players lining up plans to improve the area.  It doesn't have the growth potential that the Tampa Bay area does, but it doesn't have the volatility, either.  It has a decent mix of Government/Military, large business and entrepreneurial job markets, which makes it a slower and steadier market.  

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