Ready to start marketing !

[Danielle Hinton]

I am ready to send out my first round of direct mail marketing ! What are some tips you would give to someone new in the wholesaling business. 

[Jerryll Noorden]

Originally posted by @Danielle Hinton:

Okay ! I’ll remember that. We have about 100 leads we’re gonna send out post card first, then follow up with letters every Friday for about 7 weeks. 

 my monkey senses started tingling. This happens when someone paid in virgins or the word marketing was used.

SO... 

Sit down, focus, and ssshhhht! Quiet! Monkey has the mic!

First, not sure about yous, but I don't call people in your list "leads".

So I think, and don't quote me on this... you send people on your list your mailers. Those that show interest, i.e. call you back... THOSE are leads. Why does this matter? having 100 leads is amazing! Having 100 mailers to send out... is really not. Pretty bad actually...

Don't let this negative nancy crush your hopes though. But here are some realistic numbers.

When I was just a wee lil runt, all happy, pure innocent beautiful and adorable, I thought, you know what? I will wholesale!! Yeah, I was white blonde, had blue eyes.. you should see my flowing goldie locks.

3 months later, I look like this! (look at my avatar). Exactly. That is what wholesaling will do to you!

I sent about 5000K mailers. With my super sexy partner's face on those damn mailers. and I got like 68 leads.

From these 68, I made one deal. Lucky me that deal turned into $14K.

If you look at those numbers... 100 mailers .. yeah...

But don' fret. It depends where you get the list from. Some lists are better than others, and doing something is better than doing nothing.

So why am I being such a party pooper? Here is why:

1) I was both a butthole. It's in my blood. Can't help it. (The admins here HATE me I am sure)

2) Most wholesalers or REI in general quit. For THIS exact reason. "Oh Em Gee man, I try so hard and did everything I was told but it just didn't work for me". Not knowing what to expect is a huge disadvantage that will eventually have you quit.

Want to know what this blonde monkey would do?

Invest your time and effort in an amazing website. This is a must no matter what you do. Even if you sent out your 100 mailers, you need a site that is tuned for conversion to direct your "leads" to when they see your mailer. Just a pretty face is not going to do it. You need to show you are real, credible legit, capable. Without a site, forget it!

Let me see.. that was over 600 words..

that will be 3 chickens and a milk goat!