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Updated almost 9 years ago on . Most recent reply

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Monika Haebich
  • Real Estate Professional
  • Atlanta, GA
109
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279
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What the professionals are saying about vacation rentals

Monika Haebich
  • Real Estate Professional
  • Atlanta, GA
Posted

Hi guys! 

I just returned from the VRMA (Vacation Rental Managers Association) Eastern conference that was held here in Atlanta, and there was some really great information shared! 

I got to learn more about how property managers are recruiting new homeowners, and Tyann Marcink gave a great talk on real estate/vacation rental photography best practices. Bill Furlong from HomeAway also spoke on trends in the vacation rental industry, and here were some interesting statistics:

  • 78% of vacation rental buyers consider potential rental income when purchasing the home. 
  • 77% of vacation home purchasers in 2013 said they planned to rent out their home to short term renters.
  • One third of vacation rental guests are first time vacation rental travelers.
  • More than half of vacation rental travelers are 25-44.

Other general trends that HomeAway/VRBO saw:

  • "The rate of vacation home purchases had a banner year."
  • "Bookings per unit and dollars per booking are up. Cancellation rate is down, and cancel lead time is up."
  • "Vacation rental awareness, trial, & overall usage continues to grow rapidly." 

If anyone has any questions about the conference or likewise attended, I'd love to talk! :)

Most Popular Reply

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John Underwood
#1 Short-Term & Vacation Rental Discussions Contributor
  • Investor
  • Greer, SC
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12,316
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John Underwood
#1 Short-Term & Vacation Rental Discussions Contributor
  • Investor
  • Greer, SC
Replied

In my area VRBO and Homeaway is King. I looked at ArBNB, but not much usage in my vacation rental area. It looks like it is primarily used for renting a room in my location.

I also keep a fresh CL add always up to date.

  • John Underwood
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