Smokies Report - Our revenues YTD and future guidance

[Collin Hays]

I get asked fairly often "How are things in the Smokies right now?"  Here is the answer.  Our year actually begins on December 1, because those revenues are not booked until January.  We also have a "Pace Report" (PR), which tells us where we are at in revenues for various months, as compared to where we were exactly a year ago on this date.  

So here are our results and pace report so far:

December (2.5%) actual

January +2.6% actual

Pace:

Feb  (17.56%)

Mar  (11.9%)

Apr +13.4%

May +41%

Jun +7.6%

Jul  +14.9%

Aug  +9.9%

So as of right now, it appears that 2025 will be below last year in Q1, but is pacing to be above last year for Q2 and Q3.  Obviously, things can turn quickly if there is some sort of black swan event (pandemic, war, deep recession, etc.).

Hope this helps you guys!