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Updated over 9 years ago,

User Stats

10
Posts
3
Votes
Dan Zaccardi
  • Pembroke, MA
3
Votes |
10
Posts

Direct mail marketing

Dan Zaccardi
  • Pembroke, MA
Posted

Hi BP -

What formulas/methods are people using to figure out what towns to concentrate marketing efforts within? Is it a shot in the dark? Or are there some metrics I should look at that will tell me a certain town/market might be a good area to concentrate on?

Thanks in advance for any insight!

Dan

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