THE MOST IMPORTANT QUESTION TO ASK SELLERS

[Jason Malabute]

There is a list of questions you should ask sellers when cold calling for apartment deals. However, the most important question two ask "why are you selling now?'

The only way to create wealth in real estate is to buy right. 90% of the time to buy right means to buy under market value.

Grant Cardone says the goal in sales is to create value that is perceived to be more than the money exchanged in the eyes of the other party. 

If the other party's motive is solely is  to get the highest price possible then there is little value you can create by offering under market.

On the other hand, if you find a seller who inherited an apartment that they hate managing and brings them headaches every month then your service  of taking the problem property off their hands has more value in the seller's eyes and they are getting paid for it!