Your Elevator Pitch? You're NOT just a Real Estate Investor,Dude!

[Dan Handford]

Whenever someone asks you: "What do you do?" - you typically say "I'm a real estate investor" and then continue to qualify that with how you locate and acquire / syndicate multifamily properties with outside investor money. 

You need to start thinking about yourself as a business person/entrepreneur and not just a "real estate investor". 

When you acquire these apartment investment properties, you are actually buying a business and not just an asset. You must be watching your P&L and Balance Sheets constantly in order to make sure your new business does not fail. You cannot just buy the asset and then let it coast. You must be an active participant in the asset management of the property. 

So let's change things up a bit...what's you're "elevator pitch" when talking to other people about what you do? 

Would love to hear from these real estate entrepreneurs?

@Gino Barbaro, @Jake Stenziano, @Joe Fairless, @Todd Dexheimer