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Updated over 9 years ago on . Most recent reply
- Real Estate Broker
- Columbus, OH
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How Can We Compete with Large Multifamily Holding Companies that Offer Ridiculous Amenities
So, one of my recent quandaries is: How in the hell can I compete with larger RE holding companies offering units in the same geographical area with huge amenities? It seems that as the renter population grows (as it is now)...new units with high-end feature spring up over night. Is it even reasonable to own a small multifamily anymore?
- Brandon Sturgill
- 614-379-2017
Most Popular Reply
#3 Guru, Book, & Course Reviews Contributor
- Investor, Entrepreneur, Educator
- Springfield, MO
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#3 Guru, Book, & Course Reviews Contributor
- Investor, Entrepreneur, Educator
- Springfield, MO
Why not? Why compete? Fill another niche.
They can't rent to everyone.
They won't rent to just anyone.
They don't have the best location for everyone.
They are usually at the upper end in the rent spectrum for those amenities, does everyone want them?
Who is your real target market, might identify them and change if you're seeking the same population. Why go to a NASCAR race to run a Jeep? :)