How do you feel about using a hard money loan for your investment?

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Hello,

I have a investor who says it is ridiculous to pay 12% interest on a hard money loan. I tried to explain to them that leveraging your funds is a great way to protect yourself from further risk and that using hard money loans will allow you to do multiple deals at the same time- not putting all your eggs in one basket. So I am wondering how do you feel about using a hard money loan? Do you prefer it for the reasons I stated above or is a maximum profit your number one goal? I appreciate the discussion.

Thanks!