IS Sales The Million dollar Skill in Real Estate Investing?

[Claude Diamond]

I truly believe that my 30 years of real estate Success is predicated on Sales. Most people fail not for want of motivation or effort but because they lack a Sales Method or System.

[Carl Olsen]

I would go one further and say that everyone in a business needs to sell. We are all salespeople, a business can't just rely on one person to sell.

I ran a successful software development company for 27 years and had a incredible staff of very intelligent but social awkward engineers. I spent a lot of time working with them on the idea that sales is the process of solving the customers problems and delivering beyond what the customer expects. It worked very well and my company and my team thrived while many of our competitors faded away.