Is use of home address when sending direct mail/campaigns wise?

[Riley C.]

Hello BP Members,

I have began creating and running direct mail campaigns to homeowner addresses that I have logged into my DealMachine application. My intent in doing so is to see if I can work with homeowners to buy their property. 

Could I get some feedback or personal experiences related to using your own home address as the return address on mailers? My concern is that someone may reference my address on the mailers and show up at my house. I don't need to go into much detail as to how/why this could be a bad thing.

Are there any alternative recommendations? I've considered registering a 'business address' but I'd like to know what other have done. 

[Braden C.]

I've always had our office address on my letters, and in ten years only twice has someone actually walked in. With that being said, I am certain many people have googled our address to verify we're actually a business. Look into virtual offices, they allow you to use their address for a small monthly fee. You could also talk with any business owners you know and ask them to use their address.