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Updated over 5 years ago,
Marketing to Probate Leads
I am going to market to Probate leads but have curiosity on some things.
1) how long after someone has passed- do you reach out for your first point of contact?
2) in your marketing - is it the general “I want to buy your house?” Or a more directed marketing message ?
3) what have been your best marketing approaches (direct mail, cold call, etc) for these type of leads
4) any other thing I should consider about marketing to probate leads?