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Updated about 6 years ago,
Wholesalers/Lead Generators, Fix This One Thing
I call the number on bandit signs, flyers, brochers, and "we buy houses" ads all the time in search of new wholesalers and deal sources. I've made great connections this way, but there's one thing that bothers me: the number of people who don't even pick up the phone!
The truth is that when a prospect contacts you, they are ready to talk–and likely ready to sell. If they can’t reach you, they’ll move on to your competitor.
If you aren't picking up the phone, or even calling back within a few minutes, then how are you going to convince me that you're going to find lots of motivated sellers for me?
If you waited an hour or more to call them back, you can pretty much consider that lead dead.
Let me ask you this: what would a 21x increase in lead conversion mean for your business?