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Updated over 7 years ago on . Most recent reply

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Anya F.
  • Virtual Assistant
  • Southfield, MI
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Can I promote properties for sell w/o a license such as ads?

Anya F.
  • Virtual Assistant
  • Southfield, MI
Posted

Please help! I would like to promote and advertise houses for sell without specifically representing the buyer or seller. My ads will include the properties, pics and the specifics. I am charging a fee but not based off of the selling price. I will be connecting buyers with sellers, and vice versa, promoting properties for sell,starting in Michigan. I will not be involved in any deals or negotiations.  Is this legal???

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Charlie MacPherson
  • China, ME
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Charlie MacPherson
  • China, ME
Replied

@Anya F. In all likelihood, no.

What you propose - marketing a property that you don't own - is the very definition of practicing real estate, which requires a license.

There's no way to get around the fact that by offering a seller's property for sale, you ARE representing that seller.

Further, there are advertising laws pertaining to real estate.  Not only fair housing, but also others relating to what you can and cannot say.

Pro Tip: Just get your real estate license.  It will be a lot easier.

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