Real Estate Agents Pitching Seller Financing for Their Buyer

[KiKi Wood]

Hi all!

I am an agent in the Indianapolis area, and work with a lot of OOS investors for STRs, MTRs, and LTRs. I have a handful of clients that are interested in seller financing, which I have learned a ton about! One of my clients looks at on market properties, and sends me a cash offer and a SF offer for each property they're interested in. I have has such a heard time pitching the SF, and I have never had anyone interested. How do I pitch SF well, and make it sound so much more worthwhile than a lowball cash offer? I am pitching these to other agents. 

If anyone has ideas, I would love to hear them! I just want to work as hard and I can for my clients, and it doesn't seem like I'm doing their SF offers justice. TIA!   

[Nick Giulioni]

Hey there,

Great to meet you!I've seen my fair share of seller financing deals. But let me tell you, they're a tough sell on individual properties in this market. Rising interest rates, high demand, sellers are just not motivated to go that route when a traditional sale is easy.

I've found seller financing works best on portfolio deals which are a bit trickier to sell. But for single properties, cash or traditional financing is king, unless you go way over asking.

Pitching SF is all about highlighting the perks for the seller - higher sales price, spread out income, possibly lower taxes, and quicker closing. But, in a hot market like this, it's an uphill battle against straightforward sales.

Keep hustling and remember every deal is different. Hope this helps!

Best, Nick