Electronic Equivalent to Direct Mail?

[Edmund Fletcher]

Hi all,

I'm looking for an electronic method to contact targeted leads. For context, I'm reaching out to property owners and letting them know that I'm interested in acquiring their property.

I'm already using direct mail (postcards) but am looking for an electronic way to contact these property owners. I've heard mixed opinions on whether it's legal or not to cold contact leads using email. I've also considered using Google ads but it seems difficult, potentially impossible, to get them to be as targeted as direct mail. Any ideas? Thanks in advance!