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Updated almost 4 years ago on . Most recent reply
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Direct mail cash buyer as an agent
So I’m about to get my real estate license in Georgia. I send direct mail with generic “I want to buy your house” type stuff. I’m not advertising to list properties. In fact, even if the customer wanted to list I would refer to another agent due to possibility of conflict of interest.
My question is: do I need to disclose my agency status or broker info on this type of yellow letter? This would not help the casual vibe of the letter.
I would certainly include my agency status on a purchase of sale agreement.
Most Popular Reply
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Ask your broker....my first thought is yes....if you are licensed, you need to disclose that, disclose it in your offers/contracts, and probably even include a statement about the difference in market value vs your offer/contract.
I think if you present it the right way, in the right tone of voice, in a friendly manner, with the right disclosure, you can still get contracts. I've seen disclosures that were pretty funny before...something in special provisions that says some to the effect of....in exchange for cash, no repairs, no showings, buyer paying all closing costs, and closing quickly, seller X agrees to sell Buyer Y, 123 main street at a massive and outrageous discount to the market price. Seller X understands, Buyer Y intends to resale the house at a later date for potentially massive and outrageous profits.
You have to think how it all looks if you ever get in front of a judge or jury. How does the jury look at you when the crying, poor, kids get in front of them and say you stole, grandma's house for $50,000 and sold it 4 months later for $150,000, you are licensed and grandma isn't. You are the evil realtor. If you have before and after pictures, receipts for all the time you spend, the expenses you had, maybe even a number for risk(no one prices that in), copies of your ads/marketing with your license number, and can even point out in the contract where the seller has agreed that your intention is to make massive profits and that was explained to them....it looks better, it smells better, and is fair to all concerned.