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Updated over 5 years ago on . Most recent reply

User Stats

18
Posts
11
Votes
James O.
  • Real Estate Agent
  • Chicago, IL
11
Votes |
18
Posts

Is it ok to use race breakdown in marketing flyer?

James O.
  • Real Estate Agent
  • Chicago, IL
Posted

As the title says, is there anything illegal or wrong about using race breakdown (Whites, Blacks, Hispanic, Asians, etc.) in my market reports? I am an agent representing a buyer and want to provide reports providing all kind of demographic info including race. I am not trying to steer any buyers or try to influence their decision based on race. This should be Ok, right?

Most Popular Reply

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5,450
Posts
13,747
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Jim K.#3 Investor Mindset Contributor
  • Handyman
  • Pittsburgh, PA
13,747
Votes |
5,450
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Jim K.#3 Investor Mindset Contributor
  • Handyman
  • Pittsburgh, PA
Replied

This property is red hot! Just look at the racial breakdown of the neighborhood!

5% Black

3% Hispanic

2% Asian

90% WHITE!!!

CALL NOW for a tour of this lovely gem on Caucasian Avenue!

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