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Updated about 9 years ago on . Most recent reply
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What ROI should I expect from my marketing budget as an agent?
Hi,
I hope to make big inroads with my marketing for 2016:
-Continue mailings to my existing lists with letters
-Online marketing (social media, craigslist, etc)
-Possible postcard campaign
My question is: What should I expect my ROI to be for marketing? For every marketing dollar I spend, should I get back $3, $5, $10, $20?
I was thinking of aiming to spend $500-600/month ($6000-7200 for the year) on marketing and my goal is to earn $100,000 in gross commissions. Thoughts?
Thanks and happy new year!