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Updated over 5 years ago on . Most recent reply

Account Closed
  • Glendale, CA
2
Votes |
10
Posts

What to say when sending direct mail

Account Closed
  • Glendale, CA
Posted

Hey Bigger Pockets family. So I'm still new to real estate investing (a little over 2 months) and I've been sending direct mail every day for the past month and still no contact. I hand write every piece of mail and send them in colored envelopes. Inside the envelope, I write a few short sentences with my name and contact info. I'm just curious to how some of you guys go about sending your direct mail and what you say to get some return calls. Much appreciated - Narek K.

Most Popular Reply

User Stats

365
Posts
150
Votes
McKinley Crowley
  • Specialist
  • Lawrence, MA
150
Votes |
365
Posts
McKinley Crowley
  • Specialist
  • Lawrence, MA
Replied

@Account Closed OKay so the lack of follow up I would say is the biggest issue. It is better to send 50 people 3 letters than to 150 people one letter. Direct mail is mainly about timing and circumstance so you need to make sure that you mail people multiple times so that you catch them at the right moment or when they are ready to sell you are the first name that comes to mind. So that is tip 1. 

Next I would take out the bit about driving by their property and instead say "I am a life long resident of {city}, and was wondering if you were interested...." so that they know you are local but it doesn't come off creepy.

You are off to a great start keep on keeping on :) Cheers!

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