Mastering My Market: Where Should I Do My Research?

[Amanda Scully]

I'm a new investor starting out, so I am trying to do as much research as possible to really know my market well. I'm in Essex County, NJ and looking to invest within the state. What kind of research do you suggest? I typically do a Google search and look at market reports, etc. but wondering if there's any other specific and focused information I should be aware of, and where to find it...thanks!