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Updated over 8 years ago on . Most recent reply
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southern maryland investor
hello bp family deciding to jump back into the investing scene now that im alot more focused i stay in the dmv area now so im targeting deals in the southern maryland looking to get my first wholsale deal under my belt and also looking to connect with other investors wholesalers and mentors as well so feel free to network with me and any advice and tips are appreciated
Most Popular Reply
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I had a hunch that might be the problem.
First of all what were your mailers criteria? Determining market demand based on a 200 mailer campaign response rate is way way premature. If you decide to only do 200 mailers (which is way too low btw unless using a very specific set of criteria) you need to touch each lead at least 8 times or so before you can determine market metrics. Furthermore, I would say you need to be in the 400-500 mailer range min. And then, make sure you hit those leads several times before moving on.
I am quite confident there are tons of deals in NOVA as I have done several in the past few months so don't give up prematurely.
Lastly, if budget is an issue then I totally understand where you are coming from. There is no question that direct marketing is expensive. But again, I would encourage you to spend 100% of your budget in an area you have already started in and a place where you can drive for dollars in addition to direct mail. If you just mail another 200 letters to southern MD it is a complete shot in the dark and will likely not lead to any deals. That and the fact you are now dealing with a smaller buyers pool.