There is no "moral" factor as long as all parties involved enter into the transaction voluntarily and with congruent, veracious information.

So as I do with anything that peaks my interest I veraciously begin reading and researching.I actually had my interest piqued earlier this summer as my cousins deal with commercial real estate, capital investments, and financial planning.  

Have dinner at Veraci Pizza, maybe some ice cream at Brain Freeze, and then make your way up to the Backyard Bar on Broadway and stroll around for a bit.  

Advertise online veraciously!

I used to be a veracious reader and read every book I could find about real estate but it wasn't enough.

I also am a veracious podcast consumer of, of course @Joshua Dorkin and so many different stations, audio books as well!

The problem  with being a veracious reader is that you literally run out of good books to read Atleast I do