It all depends on what your time is worth and the quality of cleaners you can find.

@Alec Barnes As the owner of a property management company in Texas, I completely agree that a solid screening process is essential for placing quality tenants.

Have you ever struggled to find a quality cleaner, or have one cancel last minute?

I would set the cleaning fee for at least what it costs If you feel the cleaning fee is high get some other quotes 

However, I have the time to manage guest relations and I have a good cleaning crew that I trust to take care of the cleaning and damage control and I have handymen and contractors readily available.

Are small-time landlords going to get stuck with less desirable tenants because the new stuff attracts all of the higher quality tenants?

Cleaning and supply fees have stayed about the same for me. 

I know when i travel to hotels ( which is almost every month) I check for coffee pods and will choose hotel that has them  then i bring my own pods LOL  unless its a real high end hotel and they have the ultra coffee makers  do your cleaners know how to clean the water repository on a Keurig?

Yes, there is meds, clean room, assorted staff, but really what is it we are paying that surgeon for? 

You want cashflow, its going to be on high risk assets not low risk assets.