:Vacancy - 6-8% (highly dependent on area - I only look in high quality areas)CapEx - around $150 for a 1,500 sqf SFR (highly dependent on quality of property, location, if you are rehabbing the property upfront, and how long you are planning on keeping the property).

I'm quite confident if you have quality build-able Tennessee land (with clean, "free & clear" title) , you can sell it on eBay (if the "price is right"!).

You can install low cost apartment quality carpet and get a linoleum or vinyl plank for the kitchen and bathroom.

And how can we evaluate the quality of our list? 

I can really finetune the audiences now to get quality leads.But I still think that the best chance of succeeding is you do marketing the proven and battle tested way.

Its a developing area and you will definitely find a full spectrum of neighborhood quality in any of the local cities.

Yeah, the quality of the building will be Class C , but the unit itself will be nice.  

Your tenants in Rotterdam will be much better quality.

However, I was in construction for 5 years prior to becoming a Realtor in Tampa, and the quality you get from those stores is not nearly as good as actual flooring stores.

If you spend 100 that is not really spending money and you won't make money.And yes I do not spend a single dollar on marketing, and I most likely get more leads than people that spend 30K in marketing and  way better quality leads.This is because I am quite good at SEO.