Like you I am a bit surprised that more directed branding (in order to gain recognition and build following/credibility) is not prevalent in REI.I was thinking of doing branding that would provide some context to the type of environment you'll find behind the door of a rental.For example, I was thinking of doing a TechHaus rental (3-4 bdr) in which I would cater to working professionals in the tech industry - with features such as whiteboard walls, connected home, and work stations. 

Indianapolis has been moving away from manufacturing to other industries in the past decade.

The local economy still seems to be struggling with the auto industry recession.

When I started investing, I didn't want to invest in Detroit because real estate prices go up and down with Automotive and I work in that industry. 

I am  very new to this industry and interested in educating myself on as much of this topic and different ways Ican began to invest into properties before making any life changing moves.

I have seen that play over and over in these D class areas of the country... its a specialty and a skill to own and manage them and get them to actually produce income.. with 14 doors in one spot in a D class area you will probably have one eviction going at ALL times .. so think it through there is a reason these properties end up like this.. and many times its not the owner its the demographic and tenant base that is basically unmanageable.If the above is something you can do.. then it seems like a pretty decent deal. what I did in the 80's when RE was dog tough.. 18% interest rates..

You will have to build trust, it is everything in this industry.

Yes - you're spot on.

Extra expenses will be sure to come up; I just want to be sure i'm in a good spot before they do so I can handle them! 

I've been apart of BP since 2007 but off & on.I work FT in the financial industry, that allows me limited time that I really need to soar in real estate.