As with any guru, though, I suspect you need to filter out the overoptimistic spin on his advice and take in only the facts and strategy elements.

We spent about 6 hours discussing pros and cons of each element, and in the end I specified which clauses I wanted to use.

Our current house is very attractively decorated but has some elements that need updating (tile floors, bathrooms).

We've only got 42 reviews combined on the books and we'd love to see that number go up to help us rank better.Spread the word by sharing this page with your friends, family, and other connections on Facebook, Twitter, LinkedIn, etc.

Seems to me the a very important element of hard money lending would be diligence on the flipper.  

So I’m definitely out of my element!

I have been debating whether i should 1) look at buying new houses in a B-/C+ neighborhood in top 50% ranking schools or 2) buy a fixer upper B- SFR in an A neighborhood in top 3% ranking schools to target atleast 10% cash on cash return.

As I struggled I then researched how to name companies, and that took me even further down the rabbit hole because now I was paranoid about how it would effect SEO rankings and patent infringements and all kinds of nonsense.

. :/  I was pushing it because I know in RE, you have to have an element of being a risk taker.

His plan would be to take me up through the ranks ( From processor, to loan officer assistant and then to a full commission loan officer.