The company offers what they call "attainably priced" apartments, arguing that their rents are lower than market rate.

Each market has its own unique laws and regulations. 

Thanks for reaching out Alex, I heard Kansas markets have been doing good. 

For an STR, the lender, assuming they are STR friendly, would likely use AirDNA projections, historicals from the seller (if they exist), or an STR 1007 market rent schedule to qualify the rents.

The home prices are also much more affordable, and from what I am learning, the Salt Lake City market is getting very hot, especially considering the Salt Lake City Winter Olympics in 2034. 

When I prepare my tax returns (as a tax professional) I don't charge myself for them and then report the income.

Especially in today's competitive market, being creative has never been so important! 

@Joseph does the listing have professional photos?

I'm a rookie trying to break into the market.

Placing such trust in me in this town where 1) I want him to bring more such deals to me 2) have a reputation in this market to maintain makes more sense.