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I recently decided to create my own letter to market with but could not decide if it was more important to get the point across and not seem so much like a robotic dialogue or have it be professional with a border and logo etc..

Thanks Rachel, already looked there but many times the manufacturer can pay as a sponsor to get their logo thrown on their website. 

While I like your logo, personally, I would be afraid it would limit my client pool as many people are terrified of flying insects and/or may not want to alarm neighbors or buyers who may think there might be bee hives nearby if your logo is on your sign.  

To find my ebook go down to my "signature" under each post, you will see my logo.

It probably has majority of what is required, but I'd personally rather be safe and use the one that has the Chicago Association of Realtors logo on it.

🙌Design a compelling logo that represents your brand's identity and resonates with your target audience.

I am one that LOATHES certifications and accreditations in the real estate space -- as you are well aware the vast majority of acronyms in residential are simply inconvenient yearly fees you pay for a three letter blurb after your name and a logo; truly NOT something residential buyers and sellers in most markets know/care about and not something that sharpens your craft.Not so in management. 

I have been running my own design consultancy in New York for about 6 years, my specialty being both digital design (corporate branding, business cards, logos, websites, social media, and other marketing material) to physical design and prototyping (lighting, toys, and other day to day products).

Those who are good at what they do, have integrity and fair prices doesn’t need a website or flashy logo on side of the truck.