the bigger question is who are you targeting?

Target ROI for investors is 100%+ over 5 years (10%+ cashflow & 50%+ capital gains) assuming stable economic vacancy of 10%-12% with 3% rent inflation and 7.5-8% exit cap rate. 

I subscribe to Brian Dean (his videos are entertaining & informative), Neil Patel (consistently posted these 2-5 minute clips & Josh Bachnyski (Canadian who seems to know what he is talking about, must take notes when watching his videos).2) Content, in my opinion, should focus on your target market (distressed homeowners).

I send these on to my sons / partners, who come up with a target price, negotiate with sellers and buyers, etc.I don't think we have a rigid formula for pricing, we just know what our buyers will pay for a certain type of house in a certain condition in a certain area. 

If you are good face to face, walk a targeted area and visit properties that are in need of repairs.

We target 25-30% for these larger properties, but would take less for something like this that is turnkey I suppose. 

I've never spent anything close $5k/mo on room and board...that's way more than I need, but that's the *starting* target number if I want to protect my assets for my beneficiaries and not tear into their savings in my final years. 

@Matthew BeharrysinghIf you want to invest the time you can really dig into the analytics of those zip codes and discover potential targets.1.

Unfortunately, the limited population cap in the target town and surrounding towns and the traffic pattern analysis indicate that the barbers and cosmetologists would not have enough customer throughput in the first 24-36 months to reach reasonable compensation incentives to commute and work there.

If college age and young adults are your target renters, this would be a great place to look.Most of the family neighborhoods are seeing house prices skyrocketing.