Clean up pics  and drop the price enough to get people's attention. 

Get your attention and expect many bidders to fight for it.

Based on your post, I'd say you want to have your other business, so focus your attention and capital on that.

Theres a lot of work to get developers to pay more attention to the areas and the people their project will effect, and I'm all for pushing for that, but just labeling them all as greedy and careless does nothing to improve anyone's lives.

While Jersey City is building up a lot, the Bergen Lafayette area has not seen much attention.

They serve a very valuable purpose and they can seriously take you for a ride if you're not paying attention to them and picking good ones.

If you don’t pay attention to your finances don’t invest until you learn to be intentional with your money. 

I would pay attention to the bread dinner.

One important lesson we learned is to pay attention to the type of repairs needed on a house before you buy it.

Your input is helping me confirm where to look and what to pay attention to.Also, relative to @Mike Dymski's point, maybe I'm naive, but I'm starting to feel like investing in new developments (of shovel ready, experienced crews) is LESS risky than counting on refinance of short-term bridge loans or even value-add MF with 5 or 10 year notes (of which I'm involved in a handful of syndications).